National Realty & Development Corp. (NRDC) is a leading privately-held commercial real estate ownership and development firm in the United States. After working on the NRDC corporate advertising, BTG partnered with them to create a brand identity and marketing materials for their new project, The Shoppes at Middletown. Following the creation of a logo and brand standards, to assure consistency across all deliverables, BTG designed and produced a website, magazine advertising, a 16 page leasing brochure, two-page leasing flyer and direct mail postcard.